Protect the service promise
Choose where operational assistance can improve diagnosis and recovery without hiding customer impact.
What matters
Resolution time, repeat contacts and service quality
Telecoms
Run the network. Rethink the business.
Connect AI to the economics of the network, the customer relationship and the enterprise offer. Keep service quality visible as the operating model changes.
See the work in motion
The mayden perspective
From separate optimisations to a connected service.
A lower network cost can conceal a worse customer experience. A faster support interaction can simply move the work to another queue. Evaluate the network, service and commercial decisions together, using a common view of the outcome.
Coordinate network decisions
Test energy, capacity and quality choices together, including spillovers into neighbouring cells and busy periods.
What matters
Energy per service unit, coverage and congestion
Build the enterprise offer
Assess which AI-enabled services fit the operator’s assets, distribution and ability to deliver ongoing support.
What matters
Service economics, adoption and delivery requirements
The work, made visible
Explore a different way of working.
Move through the stages. See what intelligence prepares, where professional judgement enters and what happens when the evidence is incomplete.
See the trade-off before changing the network.
Network operations
Observe
Define the cells, service period and current quality, load and energy conditions.
Working outputA bounded network baseline
Standard scenario. Each action remains subject to its stated authority.
What to evaluate
Test energy per service unit, coverage, congestion and recovery time under comparable traffic conditions.
Illustrative engagement design. Not a client result, a live tool demonstration or a promise of performance.
The evidence behind the conversation
Read. Examine. Challenge.
Our research is open to examination. Start with the argument, follow the sources and bring the questions to your own organisation.
One idea to examine
Each step towards autonomy needs a different kind of evidence.
An exhibit from our research, with its assumptions and boundaries retained.
Each expansion of autonomy creates a new proof obligation
mayden analytical model
Observe
- Evidence needed
- Reliable telemetry and an interpretable baseline
Recommend
- Evidence needed
- Useful advice under actual operating conditions
Execute within limits
- Evidence needed
- Authority, service constraints and tested recovery
Coordinate domains
- Evidence needed
- Conflict resolution and interaction testing
What this means
Local model quality does not prove safe interaction between control loops.
Not an industry maturity score or certification.
Sources: Zero-touch network and Service Management; GR ZSM 017 V 1.1.1: Closed-Loop Automation Security aspects; Release 18 Description: Summary of Rel-18 Work Items
Examine the full exhibit and report ↗
mayden Perspectives
The AI telecom operating model
Read the perspective ↗
mayden Perspectives
Agents need an operating contract
Read the perspective ↗AI Native Index™
Examine the operating evidence.
Inspect the operating scope behind selected Gulf telecom disclosures. Group-level announcements do not establish deployment in every business or market.
PE-2026.10-v5 · 2026-10-11How mayden works
Senior judgement. Dedicated intelligences.
One connected mandate, from the strategic question to delivery and learning. The tools support the work; responsibility stays with the people doing it.
Strategic intelligence
Mandate
A mandate linking a network or customer decision to service economics.
Explore MandateOrganisational intelligence
Atlas
A connected view of service journeys, network dependencies and authority.
Explore AtlasValue intelligence
Balance
A value case that includes quality, recovery and operating costs.
Explore BalanceDesign → Engineer → Navigate
Carry the decision into working change.
The engagement continues through operating-model design, engineering, evaluation and handover. Scope, responsibilities and acceptance criteria are agreed with your team.
A senior conversation
Close to the decision. Involved in the work.
Start with the decision your organisation needs to make. Together, we define the mandate, the expertise required and who will be accountable for delivery.
Meet the firmSenior leadership
Dr. Goetz Kuras
Senior leadership
Utena Treves
Leadership involvement and specialist requirements are defined for each engagement.
Your next move